PointShop E-Commerce Shopping Blog

Many businesses are starting to inquire about using social networking to interact with their customers. We have a merchant who has a MySpace, Facebook and Twitter account and they display it on their site so you can click on any of them to add them as your friend on MySpace and Facebook or follow them Twitter. It’s a great way to advertise your business and find out what customers are saying about your business so that you can manage your reputation better. You can interact with the public while increasing brand awareness.

With any social network the most important thing is that you have to make updates. It’s best with these if you are updating daily or a few times a week.

You’ll get great traffic potential with any of these social networks. They continue to grow rapidly. Facebook is the most popular out of the three but Twitter is fast approaching.

On Facebook you can create quizzes that others will want to do and they can be quizzes related to what you are selling. This is a good way to get your brand out there.

Something that is up and coming is advertising on Facebook. Facebook provides targeted ads based mostly on users profiles.